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White Flat Handle Paper Bag – Kraft 90 g/m² with Side Gussets & Rectangular Bottom
The white flat handle paper bag is a reliable everyday carrier crafted from 90 g/m² kraft paper. It features side gussets for extra capacity, a rectangular bottom for stability, and color-matched flat paper handles glued on the inside to keep the exterior clean and elegant. Built for retail counters, bakeries, boutiques, hospitality and take-away, it balances strength, sustainability, and attractive presentation.
Kraft paper 90 g/m² Flat paper handles Inside-glued Side gussets Rectangular bottom Custom printing available
Why this bag?
- Light yet sturdy: 90 g/m² kraft delivers a good carry-to-weight ratio for daily retail use.
- Clean look: color-matched white handles glued inside for a seamless exterior.
- Practical build: side gussets expand for bulkier items; the rectangular base helps the bag stand while packing.
- Brand-ready: smooth white surface welcomes labels or custom printing.
- Paper-based: an easy choice where paper recovery is available (always check local rules).
Material & Construction
90 g/m² White Kraft Paper
Selected for everyday carrying tasks, 90 g/m² kraft balances tear resistance and flexibility. The surface accepts common print methods and self-adhesive labels, making it suitable for quick branding or seasonal campaigns.
- Grammage: 90 g/m² (nominal)
- Color: white (bag and handles)
- Texture: natural paper feel with uniform appearance
Flat Paper Handles – Inside Glued
Flat paper handles are glued to an interior patch, reinforcing stress points while keeping the outside panel minimal and tidy. The same-white look from top to bottom supports premium retail presentation.
- Handle style: flat paper (color matched)
- Attachment: inside-glued for clean exterior panels
- Comfort: flat grip distributes weight across the palm
Side Gussets & Rectangular Bottom
The bag includes side folds (gussets) that expand as the contents are placed inside, maximizing the usable volume. A rectangular, block-style bottom helps the bag stand on the counter, simplifying filling and reducing risk of items tipping out during checkout.
- Gussets expand to accommodate boxes, bakery clamshells, wrapped gifts, or apparel
- Stable base streamlines packing and improves display at the till
- Folds crease neatly for compact storage when not in use
Tip: Place heavier items at the bottom and center the load for best balance.
Common Use Cases
Retail & Take-Away
- Boutiques & gift shops: apparel, accessories, small gift boxes
- Bakeries & cafés: pastry trays, cookie boxes, light take-away
- Pharmacies & cosmetics: boxed skincare, OTC packs
- Corporate & events: welcome kits, leaflets, small merch
Brand Experiences
- Logo prints for campaigns and seasonal collections
- Stickers or swing tags for limited editions
- Custom thank-you cards slipped inside the gusset
Branding & Personalisation
The white kraft surface is a versatile canvas for visual identity. Whether you prefer minimalist black ink, vibrant spot colors, or eco-lean labels, this bag is built to carry your story as confidently as your goods.
- Printing options: 1–2 spot colors or simple full-tone artwork (method dependent on run size).
- Labeling: self-adhesive labels for agile, low-MOQ branding.
- Handle style: flat paper (standard white); custom handle configurations available on request subject to feasibility.
Always test inks/adhesives for rub resistance, drying, and color accuracy on production-equivalent samples.
Carrying Guidance & Care
A 90 g/m² kraft bag is optimized for light to moderate loads typical of everyday retail. Actual carrying capacity depends on bag size, the distribution of weight, and how items are packed.
- Keep weight centered over the rectangular bottom.
- Avoid sharp edges; use inner wraps when needed.
- Carry with two handles together; do not twist handles.
- Store bags flat, cool, and dry; avoid humidity to prevent waviness.
All performance notes are indicative. Validate with your specific products and workflows.
Sustainability & End-of-Life
Paper-First Construction
The bag is primarily paper-based. Where local systems permit, paper components can often be directed to the appropriate recovery stream. Remove non-paper accessories (e.g., labels, tapes) if your local guidance requires separation.
Responsible Use
- Reuse when possible (secondary gift wrapping, storage)
- Flatten for compact storage and transport
- Consult regional guidelines for correct disposal
Technical Specifications
| Product name | White Flat Handle Paper Bag with Side Gussets |
|---|---|
| Material | Kraft paper, 90 g/m² (nominal) |
| Color | White (bag and handles) |
| Handles | Flat paper handles, inside-glued, color-matched |
| Structure | Side gussets (folds), rectangular block bottom |
| Branding | Suitable for labels and custom printing (subject to testing) |
| Primary uses | Retail packaging, bakery/take-away, events & promotions, boutiques |
| Storage | Store flat, cool, dry; protect from humidity and direct sunlight |
| Compliance | Check local regulations for paper recovery and any food-contact conditions |
Fast Counter Workflow
- Open the bag and square the rectangular bottom.
- Load heavier items first; keep weight centered.
- Slip in leaflets or receipts along the gusset to save space.
- Hand over with both handles aligned for comfort and security.
Good to know: Inside-glued handles leave the outer panel free for uncluttered graphics.
Frequently Asked Questions
Are the handles the same color as the bag?
Yes. The flat paper handles are color-matched white for a cohesive look.
How are the handles attached?
They are glued on the inside onto a reinforced patch to improve strength and keep the exterior clean.
Is 90 g/m² kraft strong enough for retail?
For light to moderate retail loads, 90 g/m² is a proven, dependable choice. Always test with your exact products.
Can I print my logo on the bag?
Yes. The white kraft surface supports custom printing and labels. Validate ink and adhesion on samples first.
Is it suitable for direct food contact?
Guidance varies by region and use case. If you intend direct food contact, check local regulations and conduct your own verification.
What about moisture or oil?
Paper may absorb moisture or oils. Use inner wraps or liners for greasy, moist, or condensation-prone products.
Photography & Merchandising Tips
- Use soft side light to show the white surface without glare.
- Photograph with handles aligned to highlight the clean, inside-glued finish.
- Stage items to gently open the side gusset for volume cues.
- Add a brand label or a thank-you card for lifestyle shots.
Summary
Built from 90 g/m² white kraft with side gussets and a rectangular bottom, this white flat handle paper bag delivers everyday reliability and brand-ready aesthetics. The inside-glued, color-matched handles keep the outside spotless for printing and elevate the retail feel. From bakeries and fashion counters to events and take-away, it’s an easy, sustainable choice that looks the part.
